Privacy Policy

Effective: September 2, 2025

Thank you for visiting vivradiology.com. This Website (“website” or “site”) is owned by viv Radiology and its affiliates (“we” and “our”). We are committed to protecting the privacy of all patients and site visitors as required by federal and state law. This Privacy Policy is intended to help you understand what information may be collected, why it is collected, how it may be used and other topics related to this information. By utilizing and viewing this website, you agree to these Terms of Use (“Terms”). This Privacy Policy will apply to all sites where it is posted. This Privacy Policy does not apply to protected health information that we collect pursuant to HIPAA (the Health Insurance Portability and Accountability Act). Protected health information will be treated as described in our Notice of Privacy Practices, which can be found here: Click here. The Notice of Privacy Practices provides additional information regarding your privacy rights.


Information We Collect

We collect several types of information from and about users of our site. This information may be collected directly from you by you entering it into the site or through your use of the site. The information collected includes the following:

  • Personal Information. Data that may personally identify you including your name, address, telephone number, email address and/or postal address, in addition to information you may choose to enter into the site.
  • De-identified information. We may de-identify your personal information in accordance with the law, such that the resulting data would not be able to identify you or others.
  • Usage Data. Through the use of cookies, web beacons and/or flash cookies, information may be collected about your connection to the site, the equipment used and information regarding how you use the site. Examples of this data may include your IP address, operating system, browser types, the pages you visit, the date and time of your site visit and the approximate geographic location from which you accessed the site.

How We Use or Disclose Your Data

We may use the personal information collected through the site to respond to you and fulfill your requests, to send information to you regarding services that may be of interest to you, to operate and administer the site, improve user experience and/or our marketing efforts, troubleshoot technical or security issues, monitor activities of visitors to the site, to comply with applicable laws, regulations or other legal processes, for any other purpose allowed by law and for any other purpose to which you consent.

Your data may be disclosed to those you authorize to have it, with our workforce and affiliated organizations, to fulfill the purpose for which you provided it, to a buyer or successor of our business, to contractors or service providers that help us to support the website or for security or legal reasons.

De-identified data may be used as allowed by applicable law.


Consent for Contact

By providing your phone number and/or email address, you consent to receive calls (including prerecorded or artificial voice message calls and calls from automatic telephone dialing systems), emails and text messages. Standard text messaging fees may apply and text messages and emails may not be sent through a secure encryption process if they do not include PHI.

Website Security Measures

We implement many administrative, technical, and physical safeguards to keep your information secure and protect from loss, theft or misuse. However, no measures that viv Radiology or any company can take provide 100% certainty regarding information and thus, we recommend exercising caution in your interactions with all websites.


Data Retention

Your information will be retained for as long as it is needed for our business, operational and legal purposes. You may request that we delete your data as may be allowed by various laws, but we may not be able to honor that request given the laws and regulations we must follow.


Third Party Links

vivradiology.com contains links to websites and social media that are not operated by viv Radiology as a convenience to visitors of vivradiology.com. Please be aware that this Privacy Policy does not apply to information collected by or through those websites; rather, please review the privacy policy for sites visited through links to the rayusradiology.com website as RAYUS Radiology is not responsible for the privacy practices or any consequences that may result from use of those sites.


Children’s Privacy

Other than for our patient portal to provide care, we do not knowingly collect or use any personally identifiable information from children (minors younger than 13 as defined by COPPA), nor do we knowingly communicate with children through vivradiology.com or other electronic applications. If you are a parent or guardian of a child and believe that child may have provided information to us, please contact the Privacy Officer as noted below for further assistance.


Website Use Outside of the U.S.

Our site is intended for use by individuals who are located in the United States. If you are located in another country, any information collected will be processed in and/or stored in the United States. By using this site, you understand that the laws of the United States apply and that laws of other countries that may have more comprehensive laws regarding data and privacy do not apply.


Changes to Our Privacy Policy

We may amend this Privacy Policy from time to time. The “Effective Date” at the top of the Policy will always reflect the date of last revision. We recommend that you review the Privacy Policy each time you visit to stay informed of our privacy practices.


California Privacy

Visitors to this site from California may have certain rights under California Law. However, viv Radiology does not operate in or market to any individuals in California, nor does it intend to provide any care or business services in any way to residents of the state of California, unless those residents are physically present in the state of Utah and request services.


Contact Information

For any questions or concerns regarding your privacy, please contact RAYUS Radiology’s Privacy Officer (RAYUS Radiology is a management company providing
certain management services to viv Radiology) using the contact information below.

RAYUS Radiology Privacy Officer
5775 Wayzata Blvd., Ste. 400, St. Louis Park, MN 55416
HIPAA@rayusradiology.com
(855) 377-1624

If you believe we have violated your rights, you may also file a complaint with the U.S. Department of Health & Human Services, Office for Civil Rights, or with your state Attorney General. viv Radiology will not retaliate against you for filing a complaint.